Best Buy Making Ratings Doubly Clear

BestBuy is taking steps to making parental decision making easier. According to Minneapolis/St. Paul Business Journal, Best Buy Co. Inc. and Common Sense Media are teaming up to provide a new online rating system. This tool will be in addition to the ESRB rating system already in place. Best Buy hopes to better educate parents on videogames. Titles will be rated for childhood development standards and age appropriateness. Violence, profanity, and sexual content will be clearly listed.

BestBuy.com will provide user comments and reviews from Common Sense Media on video games, and plan to also implement the rating system for videos in the future.

Will two rating systems actually help parents make better decisions as to what their children are playing considering the original is on the whole ignored? In the end the responsibility to choose what children should and shouldn’t be playing is still a parent’s prerogative.